HERE COMES THE TVC!

on Wednesday, 4 December 2013



Here is our final product - a recreated Television Commercial (TVC) for Yoplait Lite, U.S.A. Aforementioned,the story behind our TVC portrays an average American woman waking up in the morning. Apparently she is a health-conscious citizen and she exercises (this is where yoga comes in) and later changes into working apparel. Before leaving for work, she grabs a Yoplait Lite, hails a cab and consumes the yoghurt. This shows that although she is a busy American, she doesn't skip her breakfast as she is health-conscious and Yoplait Lite is the best choice to start your day with. The yoga in the TVC is an indicator that she is a health-conscious American where as the spilt-screen indicates her busy lifestyle. 

For clarity viewing, please visit this link : http://www.youtube.com/watch?v=8m1II7pKF9U&feature=youtu.be

Credits to FREAKSHOW productions, Yoplait and Jason Mraz.
*This video is strictly for a university assignment. We do not own any rights to the video or song.   

BY VANESSA VERA.


*This post is strictly unofficial. For educational purposes only and is based on student opinion and research. Not for any other uses.

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